Founded in 2015 by twin sisters Elena and Giulia Sella, DesignByGemini is a Creative Design Studio based in Milan that combines the two disciplines of its creators – interior design and architecture – together with passion and development of the digital.

DesignByGemini specializes in installations, visual mechandising, retail and pop up projects, with particular attention paid to the development of promotional content on social media.

DesignByGemini has at its heart a modern approach to design that sees social media as a promoter’s best friend, and is constantly on the lookout for original and innovative concepts.

Among their clients are Max&Co, Lancome, Sanrio, Bulgari Parfums, Bombay Sapphire, Atelier Emé, O.P.I., Mc2 Saint Barth

What We Do


Conceptual design
Art direction


Suppliers coordination
Executive drawings


Brand ambassador
Content creation

About Us

Clients & Collaborations